3 Important Tips to Write Money-Making Autoresponder Messages

March 18th, 2008

Sending autoresponder messages is one of the most powerful email marketing strategy. The most important benefit of this technique, is that you can automate 95% of the process. Here are some autoresponder message sample ideas to help you write money-making email messages.

#1. Personalize Your Message

Personalized autoresponder messages are much more effective and have a higher conversion rate than other messages. That’s because your reader feels you’re talking directly to him, so he pays much more attention.

The most important places to mention their name is your subject line and first paragraph. You can also start the most important sentences of your message with their name to win their attention.

To send personalized autoresponder messages, you need to use an autoresponder service that offers this feature. A good autoresponder service lets you keep at least 10 personalized data fields for each of your customers.

I recommend you read the following article to discover some other important features the autoresponder you choose must have:

http://www.FreeNewsletterIdeas.com/customer-follow-up-system.htm

#2. Emphasize Benefits, Not Features

People are looking for benefits, not features. A feature is “what” your product provides, while a benefit explains how it “helps” people and makes their life easier.

If you explain how your product saves time, money, or energy, you’re giving a benefit… and that’s what makes your message sell!

#3. Write a Killer Subject Line

People first read the subject of your message and only if it’s interesting and makes them curious, they will open your message and read it. So it’s very important that you write an effective subject line, or people won’t open your message at all.

Wish you success!

Ladan Lashkari

EzineArticles Expert Author Ladan Lashkari

About The Author: Ladan Lashkari is a respected Internet marketing expert, and the owner of http://www.FreeNewsletterIdeas.com/ where you’ll find free newsletter templates, creative newsletter ideas, honest reviews, and helpful resources to start your own highly profitable email marketing campaign.

Are You Worth Investing In?

March 18th, 2008

Do you realise that if you’re green you’re growing and if you’re ripe you’re rotten? So says Winston Marsh, Business Marketing Guru in his recent newsletter.

Here’s an excerpt from it …

“Over the last week or so I have been presenting a series of seminars for MYOB throughout New Zealand and I have made an amazing discovery.

Most people would rather service their car than service their brain!

Now what do I mean by this? Well, quite simply, nobody gives a second thought to putting their car in for service or to get it fixed. They might moan and groan about the cost but they’ll still do it.

Why?

Because they need their car to get around! They rely on it and have become dependent on it. So, no matter what the cost, they get the car serviced or fixed or whatever. They might have to beg, borrow or steal to pay for it but they front up with the money and get it done.

But, it’s a whole different scene and set of feelings when it comes to an investment in the most important piece of machinery— that money making, good time creating piece of machinery called themselves.

So many people have truckloads of reasons and excuses as to why they can’t spend some time or money to get better at what they do… and some of the reasons are pathetic.”That’s the night that Who Wants To Be A Millionaire is on” or “I’m too tired after work” or “I went to something like that once and I didn’t like it” or “I can’t afford it” or whatever are the reasons that they don’t invest in their brain.

Yet there’s only thing that will determine your income and level of success and that’s your brain … what you feed it on and how you use it determines your results. Look after it and fill it with new ideas and information and it will richly reward you. Neglect it and it will fade and fail.”

www.bgrowth.com.au

The Final Word

I’ve found that those people who do not invest time and money in themselves and rely on their employer to pay for their development, dance to someone else’s tune. They leave their future in someone else’s hands.

In fact most people drift along in life taking whatever is dished out to them.

They cannot ‘be bothered’ investing any extra time, money or energy in themselves. It’s much easier to float with the crowd.

I also notice that many of the clients I have who invest their own money into their coaching program are extremely committed to making changes into their lives. They move ahead in leaps and bounds compared to clients who have had their program funded by their company.

When you pay for something yourself, you are more likely to value it.

If you really want to move ahead in your life, isn’t it time that you started to invest in yourself?

About The Author

Lorraine specialises in working with businesspeople showing them how to dramatically boost their productivity, reduce the stress and the mess in their lives and have more time for enjoying their life. www.office-organiser.com.au, lorraine@office-organiser.com.au

10 Easy Tips To Save Money On Your Home Heating Bills

March 18th, 2008

With energy costs higher than they have ever been in recent history, it pays to find ways to reduce your home heating costs. I put together some tips that are easy, cost effective and will all add up to reduce your home heating bills by a significant amount! You don’t need to be Bob Villa either. Some take just a minute or two. Even small changes will add up to big savings over the course of this cold winter!

Here are the 10 tips that I have personally used to save on my home heating costs:

1. Head down to the basement and reduce the setting on your hot water thermostat by about 10 degrees. I wouldn’t go below 120-115 degrees. The adjustment dial is typically a red knob towards the bottom of the water tank.

2. While you are downstairs, make sure you have clean filters for your central air-heating unit. A dirty and clogged filter will force your unit to work much harder and stay on longer as it struggles to fresh air through the clogged filter to heat the rest of your house.

3. Check your air ducts for gaps, leaks or disconnects. If you have any disconnects or leaks in your ductwork, your heating bills could be 25% higher than they need to be if these gaps were sealed. If you can’t do this on your own, hire a professional. This expert can also clean your ducts for added efficiency.

4. Adjust your thermostat a few degrees lower. Believe me, this really adds up. It may not seem like much of a difference to you, but you will notice the difference when you get a lower bill each month!

5. While we are on the subject of thermostats, consider replacing yours if it is not programmable. The reason is, you can set the thermostat so the temperature setting in your house is lower at night than during the day, when you are awake. Also, if you are away at work during the day, you can set it for a lower temperature and have it programmed to start heating the house a little bit before you come home. These aren’t too expensive and are easy to install and configure yourself.

6. Insulate your attic. Heat rises, right? If your attic isn’t properly insulated, all of the heat in your house (and your money) goes right through the roof. Literally! This does require some effort on your part, but following through on this tip will save you a ton of money over the years. Measure the square footage of your attic and buy rolls of insulation, greater than R-13 but no higher than R-30. Wear a mask and gloves when working with insulation because it irritates the skin.

7. Find those leaks and cracks! If you were to add up all of the small cracks and holes in your house, they would probably add up to a small window, wide open, letting cold air in and hot air out. Take the time to find gaps in windows, doors, pipes, electrical and phone lines, your dryer duct and much more. Put weather-strips around your doors and windows. You can buy insulation foam that comes in a can with a straw at the top that allows you to fill in tight spaces. It expands to fill even the smallest cracks. Of all of the tasks, this was the most fun finding and filling these gaps all around the house.

8. Close the vents in rooms that you do not use. I have one room in my house that is not currently in use. I shut the hot air ducts and made sure the windows and doors were properly sealed to limit energy leakage. Why waste your money heating up extra square footage of your house that you don’t even use?

9. Open drapes and shades for all of your windows during the day to let the sun heat your home. In the evening, pull them back down for added insulation. It is amazing how much direct sunlight streaming into your home helps to heat things up.

10. Your fireplace can help and hurt your heating costs. If you are not using your fireplace, make sure the damper is closed. When it is closed, inspect the damper and feel if cold air is still leaking in. If you are using your fireplace, make sure the heating in the rest of your house is reduced or turned off.

Taking the time to implement these tips will drastically reduce your home heating bills. You can get most of them done in just one day, but the payoff will last for as long as you live there! I followed through on each one of these tips and the following winter, my bills were about 25% lower, saving about $100 a month! So roll up your sleeves follow these tips and start saving money on your heating costs!

Greg Quincy is the publisher of the website www.financialtipsforyou.com, offering his money saving tips and other personal finance advice that he has gained from working in the financial industry and the economic challenges of raising a family. Copyright © 2005 www.FinancialTipsForYou.com